The word “cosmetics” actually stems from its use in Ancient Rome. They were typically produced by female slaves known as “cosmetae,” which is where the word “cosmetics” stemmed from. Cosmetics are used to enhance appearance. Makeup has been around for many centuries. The first known people who used cosmetics to enhance their beauty were the Egyptians. Makeup those days was just simple eye coloring or some material for the body. Now-a-days makeup plays an important role for both men and women. In evolutionary psychology, social competition of appearance strengthens women’s desires for ideal beauty. According to “The Origin of Species”, humans have evolved to transfer genes to future generations through sexual selection that regards the body condition of ideal beauty as excellent fertility. Additionally, since women’s beauty has recently been considered a competitive advantage to create social power, a body that meets the social standards of a culture could achieve limited social resources. That’s right, even men have become more beauty conscious and are concerned about their looks. Cosmetics can be produced in the organic and hypoallergenic form to meet the demands of users. Makeup is used as a beauty aid to help build up the self-esteem and confidence of an individual. The importance of cosmetics has increased as many people want to stay young and attractive. Cosmetics are readily available today in the form of creams, lipstick, perfumes, eye shadows, nail polishes, hair sprays etc. Other cosmetics like face powder give glow to the skin after applying the base cream. Then we have lipsticks, which are applied by many women of all ages. They are made from wax and cocoa butter in the desired amount. Cosmetics like creams, gels, and colognes are used on a daily basis by both women and men. Creams act as a cleanser for the face in many circumstances. More recently anti-ageing creams have been manufactured which can retain younger looking skin for many years. The best cleansing agents are cleansing cream, soap and water. Cosmetic creams serve as a skin food for hard, dry and chapped skin. It mainly lubricates, softens and removes unwanted dirt from the skin. Some popular fat creams that are used include Vaseline and Lanolin. Dry creams are used in the manufacture of soap and gelatin which is used as a base for the skin. Hair care has become one of the fastest developing markets in the beauty industry. Many young men turn to oils and gels to maintain and style their hair. Products like hair gels, oils, and lotions have been introduced in the market to help protect hair fall and dandruff. Some professions, like the show business industry, focus on the importance of the outer appearance. Many personalities and artists have utilized makeup to beat the harsh lights and the glare of camera flashes. They very well know the importance of their looks and maintain them by using a variety of cosmetics. Their appearance is their most valuable asset and they take every endeavor to appear as the fans want them to appear. Recent research has shown that makeup helps in protection from harmful rays of the sun. Many beauty products manufacturers have utilized the needs of people to protect themselves and their skin from the rays of the sun. This is a great achievement because earlier make up and sun protection could not blend together. The Importance of Cosmetics Today Cosmetics help to enhance our appearance and make us feel more confident. With more cosmetics on the market today than ever before, it becomes obvious to us that they play a great role in our everyday life.
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