Tag Archives: Investors

The Valuation of Student Entrepreneurs and Their Business Plans Using Factor Analysis (Published)

This work analyzes investor assessment of students’ business plan, with the hope of boosting their confidence level as they venture into business. The main goal of this study is to prove if investor support programs can assist students to get requisite know-how in becoming entrepreneurs, such that they could be great business tycoons after school. Conscientiousness or due diligence in entrepreneurship could be an approach of a modern-day investor to increase the confidence level of entrepreneurs being groomed in universities by identifying entrepreneurial skills in students and mentoring them. This forms a part of the investors’ strategy to make use of internal resources and skills, as well as opportunities and risks created by its external environment in venturing into a business. The entrepreneur is usually seen as an innovator, a source of new ideas, resources and business dealings. Identifying business opportunities, self-confidence and seed capital were found to be the most important attributes in motivating students to start a new venture. The authors of this study performed this kind of research using Factor Analysis.

Keywords: Business Plan, Entrepreneurship, Investors, Students

Analysis of Decision Making Investment Stock Using Analysis Hierarchy Process (Ahp) (Published)

The capital market is one of the means for the company in improving the lon term funding needs, capital markets also have linkages with the financial services sector, both on the level of domestic, regional and international level. This research aims to see how alternative strategies should be taken by investors to the stock investment decisions, so that the benefit is expected. This research using methods of Analysis Hierarchy Process (AHP) to be able to determine which alternative strategies can be made by investors to invest in shares. Results of the study showed that the highest priority that can be taken that is investors should behave rationally with priority registration (70.6%), the second priority is the investor being intuition with priority registration (15.3%) and the third priority is the investors behave in emotional with priority registration (14.1%).

Keywords: Alternative Strategies, Analysis Hirerarchy Process (AHP), Capital market, Investors, Stock Price


Despite the role entrepreneurs play in the development of any economy, there seems to exist a dearth of empirical knowledge on what constrains entrepreneurs in taking effective entrepreneurial and investment decisions in Southeast Nigeria. A combination of purposive and multistage sampling techniques was employed in the selection of 360 agribusiness investors in the study area. Data were collected primarily using structured questionnaire and interview schedule. Data were analysed using descriptive and inferential statistics. The result of the analysis showed that lack of start-up capital, lack of market information, crime, theft and social disorder, corruption and bad legal system, poor infrastructural facilities, multiple taxation, tedious registration and licensing procedure, and poor access to formal credit facilities were the main constraints to entrepreneurship and investment decisions by agribusiness entrepreneurs in South-East, Nigeria. The result further showed that starting enterprises without proper feasibility, high taxation, inadequate supply of power, inconsistency in government policy, inability to withstand competition, management inexperience, poor knowledge in the line of business, and joint ownership of enterprises were the major causes of enterprise failure in Southeast Nigeria. However, despite the varying constraints to entrepreneurship and investment decision in the area, agribusiness ventures in the area performed at levels acceptable to the entrepreneurs. Based on these findings, formulation and implementation of policies targeted at removal of the identified constraints were recommended. Such policies should include improvement on access to credit for agribusiness entrepreneurs, even when they may not possess prime assets that are currently being accepted by financial institutions as collateral, and making agribusiness investors to always carryout a thorough market research and feasibility to ensure that there is adequate demand for the products or services being offered

Keywords: Constraints, Entrepreneurship, Investment Decision, Investors, agribusiness

Product Design Qualities and the Economic Trade Patterns of Investors in Nigerian Consumer Market (Review Completed - Accepted)

Design has become an extensive catchword that embraces all terms and business practices. It is pivotal in the growth or otherwise of global business practices. Elegance and meretricious finery are highlighted in both aesthetic and functional realms as utilitarian necessity. Besides, there is visible and incontestable eruption of affinity and propensity in Nigerians to buy durable designs but the economy of the nation and by extension, the individuals leaves much to be desired. Huge investments on varieties of product designs for local consumption in Nigeria dwindled on daily basis because of low living incomes and domestic earnings. The proliferation and infiltration of fake products for Nigerian consumer market was necessitated by a great deal of enthusiasm in the purchase of cheap but attractive designs of low quality. Product design is generally judged by their characteristic contents and the sensation of packaging. There is the exigent need to cut corners with poverty in the acquisition of life-supporting products such as building materials, automobile spare parts, electrical-electronics, textiles and clothing products, foot wears, etc. This study argues that every mention of design emerges with new proficiencies and specialties essential for production, consumption as well as the ordering of principles that constantly propel interests in acquisition. The study also looks into the Nigerian economic capacity to acquire quality products with a view to reviewing the investors’ practices. The reasons enumerated above provide answers to why Nigeria is readily a dumping ground for sub-standard designs in recent time. Survey method was used to carry out the study. The instrument used was questionnaire in which responses were elicited from local investors who purposively formed the sample size. Findings arising from this study showed that design products from some Asian countries top the list of consumer favourites. Although, consumer and professional product designers are collaborating in their fields to give integrity and essential marketability to make designs usable, findings revealed that only very little of original goods exist side by side with sub-standard products that flood everywhere in the country. There are pockets of sharp practices and there exists greater suspicion for a Memorandum of Understanding between the Nigerian investors and their foreign business partners on relaxation of qualitative materials for the production of sub-standard designs which the impoverished majority could afford in the Nigerian market. The paper concludes that the wide-ranging influx of sub-standard designs into Nigeria often reveal hidden attitudes of the investors, their foreign partners and the end-users.

Keywords: Dumping ground, Economy, Integrity, Investors, Poverty, Sub-standard

Investors Behaviour towards Green Marketing (Environmental Friendly) Activities of Firms in Pakistan (Published)

This paper aims to find that whether investors’ demographics have an impact on their investment preferences? Also whether Pakistani investor’s green marketing preferences have an impact on their company related preferences. Factor Analysis, AHP, ANOVA and Regression analysis are applied. The findings suggest that Green marketing practices are becoming one of the most important parts of businesses all over the world. Same is the case with businesses in Pakistan. Like all other practices, green marketing practices also need to incur cost to be performed. Thus companies have to justify these costs with its returns. One of the major groups of stakeholders’ is the investors of company, whose primary focus is upon the financial gains and losses of business. In most of the countries, investors are optimistic about green marketing practices and they respond positively for such practices. Results show that investors’ investment preferences vary with their varying demographics. Green marketing concerns become more important when they become more educated and when they grow old. It is also found that investors who prefer green concerns not only prefer firm’s image and its environmental performance but they also give importance to the financial performance of the company. Pakistani investors are dedicated towards their environment and they prefer to invest in those companies that are environmental friendly.

Keywords: Company Related Preferences, Demographics, Green Marketing, Investors