Tag Archives: Hierarchy of needs

Abraham Maslow’s Hierarchy of Needs and Assessment of Needs in Community Development (Published)

The paper focused on Abraham Maslow’s hierarchy of needs and assessment of needs in  community development. Abraham Maslow as a renowned researcher in the study of human needs and motivation, came up with his famous hierarchy of needs theory with a proposal that people are motivated by five levels of needs namely: (1) Physiological needs (2) Safety needs (3) Love and belonging needs (4) Esteem and prestige needs (5) Self-actualization needs. Two additional levels of needs namely: (6) Understanding needs and (7) Aesthetic needs were later included in Abraham Maslow’s hierarchy of needs. The focus of Abraham Maslow’s hierarchy of needs is now on motivation of people by seven (7) levels of needs in human environment. The emphasis on Abraham Maslow’s hierarchy of needs is that there are certain basic needs which must be met before other needs can, indeed, be considered in human environment. Abraham Maslow’s hierarchy of needs further focus on exploration of human desire to address people’s needs in order to improve their living conditions in human environment. No man is an island unto himself in the society. Social groupings, associations, affiliations and belongings which are based on love are needed to enhance harmonious human co-existence in various social settings. This gives people the courage and confidence to contribute to community development to improve their living conditions. This article helps to equip people with a better understanding of Abraham Maslow’s hierarchy of needs and its application to real life situations assessment of needs in community development in the society.

Keywords: Abraham Maslow, Assessment of Needs, Community development, Hierarchy of needs

UNDERSTANDING EMPLOYEE MOTIVATION: THE CASE OF NON-TEACHING STAFF OF A PUBLIC UNIVERSITY (Published)

The purpose of this study was to identify the motivation factors for non-teaching staff of a public university of Bangladesh. Further, it examined ranked importance of certain factors in motivating non-teaching staff of a public university of Bangladesh. The research design for this study employed a descriptive survey method. The target population of this study included non-teaching staff from Bursar and Admission Office of the university. The sample size included 55 employees of the target population. 49 employees of the 55 employees participated in the survey for a participation rate of 91%. a survey questionnaire was developed to collect data for the study. Data was collected through use of a written questionnaire hand-delivered to participants. Questionnaires were filled out by participants and returned to an intra-departmental mailbox. The findings of this research supported the idea that what motivated employees differed given the context in which the employee worked. What was clear, however, was that employees ranked pay as the most important motivational factor followed by full appreciation of work well done.

Keywords: Hawthorne Studies, Hierarchy of needs, Hygiene factor, Motivation, Non-teaching staff

Understanding Employee Motivation: The case of non-teaching staff of a public university. (Review Completed - Accepted)

The purpose of this study was to identify the motivation factors for non-teaching staff of a public university of Bangladesh. Further, it examined ranked importance of certain factors in motivating non-teaching staff of a public university of Bangladesh. The research design for this study employed a descriptive survey method. The target population of this study included non-teaching staff from Bursar and Admission Office of the university. The sample size included 55 employees of the target population. 49 employees of the 55 employees participated in the survey for a participation rate of 91%. a survey questionnaire was developed to collect data for the study. Data was collected through use of a written questionnaire hand-delivered to participants. Questionnaires were filled out by participants and returned to an intra-departmental mailbox. The findings of this research supported the idea that what motivated employees differed given the context in which the employee worked. What was clear, however, was that employees ranked pay as the most important motivational factor followed by full appreciation of work well done

Keywords: Hawthorne Studies, Hierarchy of needs, Hygiene factor, Motivation, Non-teaching staff