Tag Archives: Competition

Recommendations Improving the Competition of Commercial Banks in Ho Chi Minh City (Published)

In Vietnam, commercial banks have limited administrative capacity, facing huge risks, affecting the economy. This fact requires each bank to continuously improve its governance capacity to compete not only with local banks but also with international credit institutions. Besides, the ability to mobilize and structure capital is one of the criteria for assessing the business performance, competition of commercial banks in terms of capital mobilization and reputation in the financial market. Good capital mobilization is the ability to occupy and expand the market share of commercial banks through the types of products to attract deposits from customers. Moreover, the large scale of capital and reasonable structure will allow commercial banks to develop business activities such as lending, investment and other financial services. Capital mobilization is determined by the size and growth of capital resources over time. In addition, the research results showed that there were 200 commercial bank managers who interviewed and answered about 12 questions. The Data collected from 15/07/2016 to 15/06/2017 in Ho Chi Minh City. The researcher had analyzed Cronbach’s alpha, KMO test, the result of KMO analysis used for multiple regression analysis. The research results were processed from SPSS 20.0 software. Finally, the researcher has recommendations improving the competition of commercial banks in Ho Chi Minh City for the next year.

Keywords: Banking, Banking University, Commercial Bank, Competition

Management of Open Innovation in Developing Small Businesses (Published)

Open innovation is a phenomenon that is becoming increasingly important for the theory and the practice in recent years. The reasons for this can be found in the new innovation cycles, industrial research and escalation of development costs and also the lack of resources. The phenomenon of open source has attracted researchers and practitioners of innovation. The era of open innovation starts when companies understand that if they want to commercialize their ideas, they should look for a way to bring them to the market of ideas. They need to deploy the roads outside the current businesses and to realize that their center, where the knowledge is created, does not always equal the innovations that need to be found within the company. The approach of open innovation enables innovations to move easily between the external environment and the internal process of innovation of the company. How often open innovation approach is put into practice and whether there are recognized patterns are issues that are examine by our empirical studies.

Keywords: Competition, Customers, Management, Market, open innovation, suppliers

Competition in European Union- Article 101 of the Treaty on the Functioning Of the European Union, Exemptions and State Aid (Published)

Doing ‘the right thing’ in a profitable way seems to be a trend that is increasingly gaining field among business. This triggers undertakings to innovate, create new technologies and adapt the supply chain management of their production and distribution processes, which often turns out to require costly investments. Moreover, market parties often are forced to operate together with like-minded undertakings. This cooperation has instigated a lot of discussion in the framework to the current European competition law under which the behavior of market parties is scrutinized. Researches show that undertakings attach great importance to the competition policies, however, these are not always as clear and predictable. In this framework this paper, aims to identify the criteria that agreements between undertakings should fulfill in order to be considered as an exemption under Article 101(3) TFEU. In this perspective importance takes also the state-funded aid granted directly by Member States, in cases when it distorts or is likely to distort competition and adversely affects trade between Member States. Results will shed light on the so called grey area, in which these undertakings operates and unsure whether their collective actions are qualified as permissible under Article 101.

Keywords: Antitrust Laws, Block Exemption, Competition, Market Liberalization, State Aid, Trade, Vertical Restraints

A Conceptual Framework for Intensity of Rivalry (Published)

Firms competing in an industry are vital to determine the profitability of a business. The more intense the rivalry among these competing firms, the more threat it will create to profitability likewise lesser the intense of rivalry lesser the threat will be. Many factors influence the intensity of rivalry among firms in an industry. In general the number and size of the rival firms, demand growth of industry product or service, amount of fixed costs and exit barriers are the forces behind the intensity of rivalry in an industry. The objective of this study is to develop a framework based on these influential factors that will be able to determine the level of intensity of rivalry in an industry. This will enable the firm to pin point the scale of threat from the rivals and thus will help to prepare aptly for the strategic battle.

Keywords: Competition, Industry Analysis, Rival Intensity, Rivalry, Rivalry Framework

PRODUCT LIFE CYCLE MANAGEMENT IN THE NIGERIAN CAPITAL GOODS INDUSTRY (Published)

Authorities and specialists in marketing and product management have submitted variously on the theme of the study, Product Life Cycle (PLC). This, the researcher builds on so as to add to the body of knowledge by investigating problems such as low sales, consumer dissonance, early product withdrawal, and others, which all culminate into financial losses for organizations within the capital goods manufacturing/assemblage and sales segment of the Nigerian manufacturing industry. The study provides up to date information on the life cycle trends of capital goods, which will help in their manufacturing and stock holding decisions. Also, a construct depicting the relationship between Sales and PLC with reference to capital goods was developed. The data for this study was collected from both primary (four companies) and secondary sources. Questionnaire was adopted as a data collection instrument. The data was analysed using both descriptive and inferential statistics. Amongst other recommendations, the study recommended that Management of Product Life cycle should be taken into consideration in new product design and prototyping. This is essentially due to the influence of frequent foreign innovations that constantly render recent products obsolete.

Keywords: Buying Behaviour, Capital Goods, Competition, Product Life Cycle, Sales

EVALUATING THE IMPACT OF OUTSOURCING OF NON-CORE FUNCTIONS IN THE HOTEL INDUSTRY: A CASE STUDY OF ANITA, NODA AND GOLDEN GATE HOTELS (Published)

The researcher’s interest was to find out the strategies of the outsourcing process, the challenges associated with outsourcing in the hotel industry and what benefits are derived from outsourcing of non-core functions. A descriptive approach was used to analyze and evaluate the impact of outsourcing in the hotel industry in Ghana. Primary data was obtained using questionnaire and personal observation of Anita hotel, Noda hotel and Golden Gate hotels in Kumasi. The secondary data was obtained from relevant published reports written on evaluating the impact of outsourcing in the hotel industry. These included information from library, articles, news papers (dailies), internet and journals which provided relevant background information for the actual research study. The outcome from the research study indicated that the hotels have been concentrating on their core functions in the areas of accommodation, food and bar services and housekeeping and have outsourced most of their non-core functions.

Keywords: Advantage, Competition, Competitive, Hoteliers, Outsource, Service, Specialization

PERCEPTION OF BANKS’ STAFF ON COMPETITION AND MARKETING STRATEGIES IN NORTH-EASTERN NIGERIA (Published)

The study focuses on the perceptions of banks’ staff with regards to competition in the Nigerian banking industry and the marketing strategies that the banks have employed to cope with the competition. The primary data for the study were obtained using a structured questionnaire administered on a sample of 100 staff of selected banks in Jimeta-Yola, the capital city of Adamawa state, North-eastern Nigeria. The data obtained from the questionnaire were analysed using percentages, mean, and the Pearson correlation analysis. The findings revealed that the top-5 factors influencing competition are the reputation or rating of banks, overall strategy adopted by the banks, effective deployment of ICT and associated facilities, incentives that individual banks give to their marketers and regulations/reforms by the government. Personal selling, relationship marketing and new product development were also found to be the dominant strategies employed by the bank as they significantly impact on customer and deposit attraction, new product adoption as well as marketing costs.

Keywords: Bank marketing, Competition, Environment, Marketing Performance, Marketing Strategies