DETERMINING WOMEN ENTREPRENEURIAL MOTIVATION: A REVIEW OF THEORETICAL MODELS

Abstract

The objective of this study is to review theoretical models that determine women entrepreneurial motivation. The works of Bartol and Martins (1998); Kjeldsen and Nielson (2000); Mansor (2005) and others were used as basis for reviewing theoretical models that determine women entrepreneurship. Theoretical models are used as platforms that can motivate women into entrepreneurship. The works of Gartner (1985) revealed an interactive process of women entrepreneurial motivation. Examining women entrepreneurial motivation and review of theoretical models that can help to determine how best to encourage more women to be involved in entrepreneurship development. And on the other hand, it raises some practical implications for policy makers both in the government and industry However, this study is limited based on the information available when the research was carried out. Further research could look at the effect of the entrepreneurship education on women entrepreneurial activities. This paper recommends a study of entrepreneurship models as catalyst for women who want to start their own business so as to know the factors that can encourage and facilitate their performance. This will help to influence more women towards entrepreneurship. The study makes theoretical contribution by focusing on the research area that has received less attention especially in the context of the topic.

Keywords: Entrepreneurial Motivation, Theoretical Models, Women


Article Review Status: Published

Pages: 43-54 (Download PDF)

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