This study illustrates the use of an Association Rule General Analytic System (ARGAS) for analyzing non-numeric data. Previous research by Parente, Finley and Megalis (2021) showed how the ARGAS approach could be used to test hypotheses in conventional experimental designs. This study illustrates how ARGAS can be used in exploratory research settings such as single-case research, assessing organization in multi-trial learning experiments, analysis of social media, and case-oriented studies of individuals. This approach to analysis is appropriate in research settings where the units of measure are words, shapes, or other forms of non-numeric data.
Citation: Parente F., Finley J.C., Magalis C. (2023) A Quantitative Analysis for Non-Numeric Data, International Journal of Quantitative and Qualitative Research Methods, Vol.11, No.1, pp.1-11
Keywords: ARGAS, GLM, Social media, and case-oriented qualitative research., association rule, hypothesis generation, single case research
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