This study investigated institutional academic culture influences educational technology curriculum implementation in tertiary institutions in Cross River State, Nigeria. To achieve the purpose of the study, two research questions were posed and two null hypotheses were formulated and tested at 0.05 level of significance. The study adopted the ex-post facto research design. The population of the study comprises of two thousand seven hundred and seventy-one (2,771) students of educational technology studying in the University of Calabar, the Cross River University of Technology, Calabar College of Education Akamkpa and College of Education Obudu, all in Cross River State. A total sample of six hundred and eighty-two (682) students was used for the study. The collected data was analyzed using One-Way Analysis of Variance (ANOVA) with LSD Post-hoc analysis for the two hypotheses. The findings of the study revealed that institutional academic culture significantly influence educational technology curriculum implementation in tertiary institutions in Cross River State Nigeria, it was recommended among other things that every school should make it compulsory to have regular laboratory experience to enhance the learning experiences and also promote creative culture through adherence to students centered learning method.
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