On the Marketing Investigation of the Behavior of Higher Education Consumers in Georgia

Abstract

Marketing investigation of the behavior of consumers of higher education relative to prices of the study has been carried out in Georgia. Linear, exponential and auto-regression models of the behavior of tuition fees in four universities of Georgia are constructed using the marketing information on tuition fees received from respondent students.  Interval estimates of tuition fees are also constructed.

Keywords: Marketing, Price, Regression Model

Article Review Status: Published

Pages: 32-34 (Download PDF)

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