British Journal of Marketing Studies (BJMS)

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ANALYSIS OF THE ROLE OF INDIVIDUALS AND BUSINESS TO INCREASE PRODUCTIVITY THROUGH CULTURAL ORGANIZATION OF WORK COMMITMENTS, ORGANIZATIONAL, SERVANT LEADER AND HUMAN RESOURCES DEVELOPMENT IN DEALING ERA AEC (ASEAN ECONOMIC COMMUNITY) 2015

Abstract

This study aims to provide answers to most of the corporate world and the business world on the issue of increased productivity through the dimensions of organizational culture, organizational commitment, as well as servant leadership and human resource development in the era of the Asean Economic Community in 2015, due to the observation and size outside the lot’s values down to dimensions on Company productivity -Corporate, the more pemurunan value on productivity caused by an imbalance between leadership style and organizational culture and commitment arising from the individual, so that the level of productivity karyawanpun influence, and therefore researchers will examine issues very krausal to increase productivity levels through a variety of dimensions that influence to prepare the era of AEC Asean Economic Comunity 2015 and to increase productivity, especially in the organization and will examine the effect of productivity through organizational culture and commitment, human resource development for the era of AEC 2015 .Penelitian uses quantitative analysis and qualitative approaches to multiple linear regression analysis method, amous and using the software SPSS for Windows 20.0, of the findings are expected to be found positive results and can reflect the broader quality and certainty in order to help improve the level of productivity of the organization

Keywords: Organization Culture, Organizational Commitment, Productivity, Servant Leader

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Email ID: editor.bjms@ea-journals.org
Impact Factor: 6.80
Print ISSN: 2053-4043
Online ISSN: 2053-4051
DOI: https://doi.org/10.37745/bjms.2013

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